Lady With A Unicorn
Friday, October 14, 2011
Sunday, October 9, 2011
Getting Ready for the Holidays
Actually, this probably should have been written in July or August as it's never to early to get your holiday items made and ready to list. I've been trying to follow this advice myself.
For me, it's not the creating part I have trouble with...it's the photography and the listing itself. Being creative, I see this as mundane and repetitive. I know it's vitally necessary, but I don't have to like it. So, I've come to the conclusion that it's my attitude about it that has to be changed. Instead of it being a chore, I'm going to be really excited about presenting my latest creation to the world.
So, I'm committing right here and now that I'll get that part started in the morning...ok, maybe the afternoon.
I ALSO REALLY WANT TO EMPHASIZE...
As I've written before, I like to give miniatures that I mail out an extra special touch. Recently, I've been asked how I do it without spending too much money and cutting further into profits.
First of all, I'm a coupon freak....if there's a way to get a deal on something, I'll find it. I also look in the wedding departments of stores like Michael's and Wallmart. I've found amazing deals on favor packages, little bags and beautiful stickers and ribbon. I also check baby sections, home accessories, etc....you never know what treasure might be waiting in the most unusual places. Sometimes I've saved as much as 90% making these lovely wrappings more inexpensive than plain little boxes. Also, need I remind readers to shop I have actually received miniatures (from a very well known high end shop) where the items were each wrapped in toilet paper!!! These were expensive collector items which should have been treated with more respect. I wouldn't dream of sending out something wrapped like that! It also makes me think twice before ordering from them as it makes me wonder how well they care for their inventory.
ON THE OTHER HAND...
The other day I received an order from a favorite mini shop on Etsy and the packaging looked familiar.
It was the same heart shaped box, covered in tulle with white ribbon and a silver thank you. It was the same packaging I'd sent her! That gave me my chuckle for the day....I do the same thing:...recycle special wrappings that have been sent to me. I also save ribbons and other special little pieces...flowers, etc. and I like to make different combinations.
Perhaps some will think this is a little overboard, but I think the package should be a total experience for my customers.
So, as the holidays approach, dig out some of your Christmas tissue paper and skinny ribbon you bought
from Michael's or JoAnn's with the 40% coupon and make your customers really feel that holiday spirit.
You might even include a little treat, like a Hershey's kiss or miniature...which, of course, you bought with a coupon!
For me, it's not the creating part I have trouble with...it's the photography and the listing itself. Being creative, I see this as mundane and repetitive. I know it's vitally necessary, but I don't have to like it. So, I've come to the conclusion that it's my attitude about it that has to be changed. Instead of it being a chore, I'm going to be really excited about presenting my latest creation to the world.
So, I'm committing right here and now that I'll get that part started in the morning...ok, maybe the afternoon.
I ALSO REALLY WANT TO EMPHASIZE...
As I've written before, I like to give miniatures that I mail out an extra special touch. Recently, I've been asked how I do it without spending too much money and cutting further into profits.
First of all, I'm a coupon freak....if there's a way to get a deal on something, I'll find it. I also look in the wedding departments of stores like Michael's and Wallmart. I've found amazing deals on favor packages, little bags and beautiful stickers and ribbon. I also check baby sections, home accessories, etc....you never know what treasure might be waiting in the most unusual places. Sometimes I've saved as much as 90% making these lovely wrappings more inexpensive than plain little boxes. Also, need I remind readers to shop I have actually received miniatures (from a very well known high end shop) where the items were each wrapped in toilet paper!!! These were expensive collector items which should have been treated with more respect. I wouldn't dream of sending out something wrapped like that! It also makes me think twice before ordering from them as it makes me wonder how well they care for their inventory.
ON THE OTHER HAND...
The other day I received an order from a favorite mini shop on Etsy and the packaging looked familiar.
It was the same heart shaped box, covered in tulle with white ribbon and a silver thank you. It was the same packaging I'd sent her! That gave me my chuckle for the day....I do the same thing:...recycle special wrappings that have been sent to me. I also save ribbons and other special little pieces...flowers, etc. and I like to make different combinations.
Perhaps some will think this is a little overboard, but I think the package should be a total experience for my customers.
So, as the holidays approach, dig out some of your Christmas tissue paper and skinny ribbon you bought
from Michael's or JoAnn's with the 40% coupon and make your customers really feel that holiday spirit.
You might even include a little treat, like a Hershey's kiss or miniature...which, of course, you bought with a coupon!
Subscribe to:
Posts (Atom)